E-Commerce Platform Redesign
Client: Fashion Retail Co.
Overview
Complete redesign and development of a high-traffic e-commerce platform handling 100K+ daily visitors.
The Challenge
The client's existing platform was outdated, slow, and couldn't handle peak traffic during sales events. The checkout process had a 45% abandonment rate.
Our Solution
We rebuilt the platform using Next.js and implemented a modern microservices architecture with Redis caching, optimized images, and a streamlined checkout process.
Results
The new platform achieved 3x faster page loads, 65% reduction in checkout abandonment, and handled Black Friday traffic with zero downtime.
Gallery
+125%
revenue
+65%
conversion
+300%
performance
Client
Fashion Retail Co.
Category
Ecommerce
Duration
4.5 months
Timeline
Jan 2024 - May 2024
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